Initially, they just wanted a way to talk to others in the gaming community. It’s often compared to Slack, and its messaging system works similarly.ĭiscord was the brainchild of Stan Vishnevskiy and Jason Citron.
What Is Discord?ĭiscord is a VoIP system that uses a combination of video, voice, and text communication services. This platform is great for those looking for alternatives to the more obvious platforms like Facebook, Twitter, or Instagram.įor marketers who want a different way to communicate with their audience, Discord could be just what they’ve been searching for. Once solely a tool for dedicated gamers, it is now a popular base for a diverse range of groups, including influencers and hobbyists.
After all, isn’t it for gamers? That was once the case, but not anymore.ĭiscord has evolved considerably since its official 2015 launch. Or you may know about it, and you’re wondering what it has to do with marketers.
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